The month in four numbers
Rivals moved toward EKU's ground, and one proof is still open.
rival moves and documents checked at their own source
Vendor releases, release notes, product pages and filings, read 4, 9, 14, 23 and 24 Sep 2026.
sell the same promise as Maximus with more scale behind it (high risk)
Kanbina Lumina threat read, 24 Sep 2026: Pramac Link, Generac Link Manager, ComAp Advanced Reporting, ComAp ICCC, mtu EnergetIQ, Caterpillar ECS.
rival documents local load sharing across controller brands on one site
ComAp ICCC documentation, read 23 Sep 2026: DSE and DEIF models, up to 32 controllers. Confirmed.
rivals on this radar publish measured behavior of a whole site with the cloud down
Rival releases, datasheets and case pages, 4 to 24 Sep 2026. An observation about what is published, not a claim that EKU is the only one able to do it.
What you are looking at. Four numbers from one sweep of 16 moves by 11 companies. The first three say the market moved toward the ground EKU claims. The last one says where EKU can still get ahead: showing, with measurements, what a whole site does by itself when the internet link to the cloud drops.
Story Room · four scenes, five minutes
Rivals moved closer, the words are taken, the gap is public proof, and three assets close it.
What leadership decides this week
Three owners with dates unlock the proof; one gate decides whether data centers open.
Tap a pin to see what is missing and what it unlocks. All four are Needs Validation until EKU names an owner and a date.
What is new in this version
One page now replaces four: the competitive radar in English and in Spanish, the radar visual and the live radar.
- Sweep of 23 and 24 September 2026: see the first card in What changed.
- Caterpillar ECS added at leadership's request on 24 Sep: release, data sheets, brochure and VisionLink read at source. Other makers' genset controls from a named list, one controls group per site; no ECS launch announced from April to September 2026.
- Titles rewritten as plain conclusions; every technical term explained in the Glossary.
- Trackunit figure aligned to 6.5 million connected assets (Trackunit, 27 Apr 2026) everywhere.
- Owners named by role, never by person.
The radar
Six rivals are high risk: they sell the same promise as Maximus with more scale. The closer the dot, the closer the rival is to the same purchase.
What you are looking at. An airport radar. The Maximus ecosystem is the runway in the middle. The closer a dot, the closer that rival is to the same buying decision. The slice tells you which floor of the market it competes on. Color is our risk read, size is the company's scale, and a dashed ring marks what is new since 14 September. Tap a dot or a name to open its card.
Ring and slice are Kanbina Lumina's threat read. Dates and product facts come from vendor releases, release notes, datasheets and filings retrieved 4, 9, 14, 23 and 24 September 2026. Company sizes from FY2025 results and filings. Rival facts: Confirmed at their source. What the Maximus ecosystem can do: Working Hypothesis until items 2 and 17 are signed.
The five floors of the market
The top floor is contested now: ComAp shows load sharing across brands, but no rival shows a whole site measured with the cloud down.
What you are looking at. The market as a five-floor building. Each rival owns one floor. Maximus claims the top floor, where every asset on site runs as one system. The lower floors are easier to buy, which is why most rivals live there.
Orchestration: gensets, batteries, solar and switchgear run as one system
Maximus claims this floor. Closest: mtu EnergetIQ, inside its own ecosystem. ComAp ICCC and Generac ARC are now at the door.
Analytics and decisions
Sophia. Getting crowded: ComAp Advanced Reporting, Rehlko Power Plus and Generac trending; EnergyFluo and AVEVA in data centers.
Fleet cloud, monitoring and remote dispatch
Generac Link Manager, Pramac Link, Trackunit, Rehlko Power Plus, ComAp WebSupervisor, OmniMetrix with Gen-Tracker.
Controller proof and certification
DEIF, ComAp, Rehlko APM804. Specs published as web text are a big reason they get cited.
Screens and SCADA hardware
DSE DSEG810. Tangible, easy to understand, easy to buy.
Reading: floor 4 is getting crowded. Sell Sophia as analytics inside the control loop, not as one more dashboard. Working Hypothesis.
What changed
September moved the market toward EKU's ground: a second Generac cloud, a monitoring buyout and ComAp documentation of cross-brand load sharing.
Latest sweep · 23 and 24 September 2026
Two moves, no new launch and one addition: Deep Sea upgraded its own-brand fleet app, Rehlko is doubling generator output in China, and Caterpillar ECS joins the radar at leadership's request.
On 24 Sep, Deep Sea Electronics (Generac group) released a major update to its DSEWebNet remote monitoring app: biometric login, one-time passcodes, geo-fencing and custom reporting. It names no equipment from other makers. On 22 Sep, Rehlko announced it will double backup power capacity at its Changzhou plant, from 5.5 to 11 GW a year, for China, Southeast Asia, EMEA and Latin America, so more Rehlko-controlled units will land in mixed fleets outside the United States. NERC posted the first ballot results on large computational loads: all five draft standards passed. Caterpillar ECS joined the radar at leadership's request: its data sheets name genset controls from ComAp, Deep Sea, DEIF and Woodward as compatible, one controls group per site; no ECS launch was announced from April to September 2026, and Cat dealers report that the Cat RAM app was retired into VisionLink. Checked with nothing new: ComAp, Generac and Pramac (no filing after 16 Sep), Trackunit, OmniMetrix, Atlas Copco, AVEVA, Woodward, Siemens Energy, the AI Energy Management Alliance, and any third-party mention of EKU. Aggreko has not priced its IPO: its amended F-1 of 17 Sep still shows no price range.
Sources: Deep Sea Electronics product news, 24 Sep 2026; Rehlko newsroom, 22 Sep 2026; Caterpillar ECS release, data sheets and brochure, the VisionLink page and Cat dealer posts, read 24 Sep 2026; NERC Project 2026-02 page, read 24 Sep 2026; SEC EDGAR filings for Generac, Acorn Energy and Aggreko, read 24 Sep 2026. Also dated 22 Sep and not relevant to controls: an mtu rail order in Brazil, DEIF leadership anniversaries. Not covered: posts on LinkedIn and X. All items Confirmed at their source.
What you are looking at. A timeline, newest first. Magenta dots are rival moves, cyan dots are documents we read at the source, green dots are market signals. The date line says what kind of evidence sits behind each item: a launch announcement is not the same as an undated product page, and we never turn one into the other.
Sources: each item names its own source and date; full list in Glossary and sources. Competitor figures are their own claims.
Not rivals: the examiners
Data-center buyers are starting to buy measured behavior, not equipment lists. The four criteria work as a readiness test in any segment.
What you are looking at. Think of a driving test. Until now a site got its licence by showing the car. The new examiners want to watch it brake, hold the lane and react to an emergency. They change what every vendor on this radar will be asked to show.
Data-center load that dropped off the grid in 82 seconds after a line fault in Virginia, 2024. AI load moves at grid speed.
NERC Project 2026-02 proposes registering computational load sites at or above these levels. The first ballot closed on 18 Sep 2026 and all five draft standards passed; FERC asked for a final rule by year end.
Generac's initial data-center generator supply deal with Amazon Web Services, deliveries in 2027 and 2028, warrants up to $8B (SEC 8-K, 16 Sep 2026).
Sources: NVIDIA blog on the AI Energy Management Alliance (Emerald AI, Google, NVIDIA), 16 Sep 2026, criteria technology-neutral, no thresholds or timeline yet, United States scope; Hatch, 16 Sep 2026, citing the NERC Large Loads Task Force white paper of July 2025 (Hatch sells its own microgrid controller, so read its conclusion as vendor-adjacent); NERC Project 2026-02 materials, 19 Sep 2026, and ballot results read 24 Sep 2026; Generac 8-K, 16 Sep 2026. All Confirmed. The data-center segment stays on hold until leadership opens it; here the criteria serve as a Power Asset Readiness checklist for any segment.
Rival by rival
Rivals arrive with proof a buyer can compare; EKU's proof still sits inside PDFs and unpublished cases.
What you are looking at. A league table, newest move first. Open a row to see where the rival beats Maximus today, where the Maximus ecosystem is stronger, and what proof the rival can hand a buyer. The four small squares on each row are that proof at a glance: datasheet, case study, trade press, trade shows. Green means yes, orange means partial, grey means none found.
Sources: vendor datasheets and product pages (ComAp InteliGen 1000 SC datasheet Apr 2025; DSE datasheets; DEIF datasheet 4921240629; OmniMetrix TrueGuard PRO; Generac connectivity page; mtu EnergetIQ page; Caterpillar ECS data sheets and brochure); vendor case-study pages; company results and filings (Generac FY2025, Acorn Energy 10-K FY2025, Rolls-Royce Power Systems 2025, Atlas Copco 2025, DEIF 2024, ComAp via Power Progress Jun 2026, Caterpillar 2025 Annual Report); vendor event calendars; Kanbina Lumina market intelligence dataset, 18 Sep 2026. "Not found" means searched and not verified, not absent. EKU side: the DRM-203 Control Box datasheet and public Maximus statements; Working Hypothesis until item 2 (compatibility list) and item 17 (measured behavior) are signed.
For the sales team
Open with the brand count, answer with the whole site, and never claim to be the only one.
The 30-second answer · approved wording, 23 Sep 2026
EKU integrates and orchestrates mixed-brand generator fleets as one system through the Maximus ecosystem. The real question is who owns the site-control logic, how the site behaves locally and offline, how commissioning works, and what field results can be proven.
In plain words: Maximus makes the generators, batteries and switchgear on a site work as one system, whatever their brand, and is built to keep the site running when the cloud link drops. Working Hypothesis until item 17 is measured and signed.
Open every call with one question · Confirmed, 25 Aug 2026
"How many different generator brands are in your fleet today?" More than one brand makes a prospect.
When the prospect names a rival
Agree with the rival's strength in one breath, then move the talk to the whole site and to what happens offline.
Rival facts in each answer: Confirmed at the rival's own source. Every sentence about what Maximus does: Working Hypothesis until the D05 claims sign-off. Never quote installation counts or savings figures until they are signed.
Six questions that tilt any evaluation
Ask what happens when things go wrong; that is where Maximus is built to win.
- How many generator brands are in your fleet today, and how many in three years?
- Who acts on an idle alert at 2 a.m.?
- What happens to your monitoring when you add batteries or solar?
- Can you keep your existing controllers, or does the other proposal replace them?
- What did idle fuel cost you last quarter?
- When the cloud link drops, who owns protection, sequencing and load sharing on your site?
Words
Three phrases carry the message; exclusivity and the investor-only descriptors stay out of buyer conversations.
Use
- mixed-brand generator fleets: the buyer descriptor, ratified 25 Aug 2026.
- runs the fleet as one system: always attached to the descriptor.
- with the cloud down: the proof question rivals do not answer in public.
- cross-manufacturer integration: on technical and spec pages.
- Search terms buyers use: generator controls, remote monitoring, industrial idle management, fleet management.
Avoid
- "only", "the only ones", "nobody else": exclusivity was retired on 23 Sep 2026, because ComAp documents load sharing across brands.
- Not for buyer conversations since 31 Jul 2026: OEM-agnostic, any brand, multi-OEM, full stack (OEM-agnostic stays in investor material). Quote them only as a rival's own wording.
- Installation counts and savings figures, until the D05 sign-off.
- Engine makers as partners: name them only as technical compatibility, per the datasheet.
Where the gap is
EKU's weakness is public proof, not product: the market cannot find what it cannot read.
What you are looking at. Three separate measurements. Site authority is like a credit score for the website. Ranked terms count how many buyer searches the site shows up for. The buyer's guide is a third-party article that ranks six monitoring platforms. None of them measures product quality; together they measure whether the market can find EKU when it looks for the problem.
Why rivals get quoted and EKU does not: DEIF, ComAp and DSE publish open manuals and dated release notes, and Generac publishes a changelog every two weeks. EKU's datasheets are open PDFs, but the specifications live only inside them: since November 2025, Google has shown only 9 datasheets, and none for Maximus or Sophia.
What to do now
Three assets in 90 days turn a technical advantage into evidence the market can find and quote.
Publish the architecture map.
Maximus coordinates, Sophia turns data into decisions, GeneSys integrates the switchgear. One vocabulary, one picture.
Authorize one mixed-brand Power Generation case.
Problem, scope, assets, what the site did on its own, result and a quote. Anonymous is fine; numberless is not.
Open a technical evidence hub.
Specs, protocols, compatibility, FAQs and a changelog as web text that search engines and AI assistants can read.
Lock owners and the map
Architecture map validated (E1, E4). Case candidate chosen (E3).
Publish and pitch
Evidence hub live. Comparison page for the reference rival. Ask the buyer's guide for an update.
Measure the change
Repeat ranked terms, AI answers and citations. Report the pipeline the assets helped.
Timeline: Working Hypothesis, dependent on owners and dates agreed with EKU. Nothing here claims a result before it is measured.
What the market will ask EKU to publish
Four measured numbers on one site would answer the examiners before any rival does.
| Criterion | What the buyer asks | What Maximus and Sophia would publish | Status |
|---|---|---|---|
| Response speed | How fast the site changes its draw or output when asked | A measured time from command to stable output on a real site, with the asset mix stated | Needs Validation |
| Duration | How long it can hold that change | Hours sustained at the commanded level, with fuel and battery limits stated | Needs Validation |
| Predictability | Whether it does the same thing every time | Logged repeat events from Sophia showing the same sequence and timing | Needs Validation |
| Emergency behavior | Ride-through, curtailment and contingency response | What the site does when the grid or the cloud link drops: the sequence, who owns protection and load sharing, and the commissioning test that proves it | Needs Validation |
What to copy from rivals
Take apart what each rival publishes, keep the mechanism, and rebuild it around the proof EKU can show.
What you are looking at. A teardown bench. Each row names what we studied from a rival (a datasheet, a case, a release rhythm, a show calendar), what it does for them, and the EKU version to build, with the owner by role. Product decisions belong to leadership: those rows are recommendations.
Pending validations
Seven signatures turn the grey parts of this radar into facts.
Open items that wait on EKU before anything here goes external
Bottom line
Maximus does not lose for being another controller; it loses if the market never learns that it runs the whole site.
Glossary
Every term on this page in one or two plain sentences, so anyone at EKU can follow the radar.
How to read the labels
Every claim carries one of three labels, so nobody repeats a guess as a fact.
- Confirmed Checked against a primary source with a date: the rival's own release, datasheet, filing or product page.
- Working Hypothesis The evidence supports it, but EKU has not signed it yet. Fine to discuss, not to publish as fact.
- Needs Validation Requires EKU input before use. The owner and the missing data are named.
Sources and method
Every fact comes from the rival's own material, dated; a documentation date is never turned into a launch date.
- Rolls-Royce press release, 30 Apr 2025, and mtu EnergetIQ materials; Rolls-Royce mtu Go announcement, 23 Sep 2026.
- Generac Link Manager release notes, 26 Mar, 8 May, 13 Aug and 27 Aug 2026; product page retrieved 9 Sep 2026; Generac ARC page read 23 Sep 2026; Generac 8-K, 16 Sep 2026.
- Pramac news, 16 Sep 2026, and paid coverage in International Rental News.
- ComAp: Advanced Reporting launch, 2 Sep 2026; ICCC and InteliNeo 5500 documentation read 23 Sep 2026; InteliGen 1000 SC documentation (2023) and datasheet (Apr 2025).
- Rehlko newsroom, 19 May and 11 Aug 2026.
- DEIF news, 7 Jul 2026; trade press, 6 Aug 2026; AGC-4 Mk II page read 23 Sep 2026.
- Deep Sea Electronics news, 15 Jul 2026, and datasheets.
- Trackunit press release, 27 Apr 2026.
- Acorn Energy press release, 10 Sep 2026, and 10-K FY2025.
- TransGrid Energy release, 14 Sep 2026. AVEVA press release with NVIDIA, 16 Mar 2026. Atlas Copco ECO Controller product news, Rental Equipment Register, 30 Jul 2026.
- NVIDIA blog on the AI Energy Management Alliance, 16 Sep 2026. Hatch, 16 Sep 2026. NERC Project 2026-02 materials, 19 Sep 2026.
- Electrical Trader buyer's guide, 17 Aug 2026. Kanbina Lumina market intelligence dataset, July to September 2026.
- Caterpillar: Cat ECS 300 and ECS 400 release, 15 May 2025; ECS 300 and 400 data sheets (Oct 2025), ECS 200 data sheet (Apr 2026) and ECS brochure (2026); microgrid master controller data sheets; ECS and VisionLink pages; Cat dealer posts on the move from Cat RAM to VisionLink (Western States Cat, 4 May 2026; Foley Power Solutions, undated); Q2 2026 results (SEC, 4 Aug 2026) and 2025 Annual Report; AIP, Caterpillar and Boyd CAT release, 28 Jan 2026; article The World Needs More Energy, 17 Mar 2026; CONEXPO-CON/AGG release, 2 Mar 2026; all read 24 Sep 2026. Leadership input on the opportunity where ECS competes, 24 Sep 2026.
- Sweep of 23 and 24 Sep 2026: Deep Sea Electronics news (DSEWebNet, 24 Sep); Rehlko newsroom (Changzhou, 22 Sep); Caterpillar ECS data sheets and VisionLink page, Cat dealer posts (read 24 Sep); NERC Project 2026-02 ballot results; SEC EDGAR filings for Generac, Acorn Energy and Aggreko (amended F-1, 17 Sep).
Method: primary sources only; each date is labeled as a launch announcement, release notes, product documentation or a public milestone. "Not found" means searched and not verified, not absent. Competitor figures are their own claims, not endorsements.
Version history
Seven cuts since 4 September; this page replaces the four earlier radar pages.
- 4 SepLaunch radar validated against primary sources.
- 9 SepComAp Advanced Reporting, Rehlko Power Plus and Generac's 2026 release train added.
- 14 SepOmniMetrix promoted after buying Gen-Tracker; live radar site published.
- 17 SepPramac Link, EnergyFluo, and the market signals (the alliance's criteria, NERC figures).
- 21 SepGenerac and AWS agreement, NERC ballot, Data Center World Power roster.
- 23 SepComAp ICCC and InteliNeo 5500, Generac ARC, DEIF AGC-4 Mk II and AVEVA read at source; exclusivity wording retired.
- 24 SepThe four radar pages unified into this one; sweep of 23 and 24 Sep; Trackunit figure aligned; people named by role; Caterpillar ECS added at leadership's request.